Transit media operations

Turn Potential Customers to Lifetime Clients with Matmarket

MatMarket helps advertisers book route-aware screen campaigns on verified matatus, then track review, scheduling, and delivery from one workspace.

Prepaid review workflow Pairing-gated screens
Network OverviewLive pilot
Pilot buses2
Pilot corridor1
Latema partnerLive
Prime routeMakongeni, Thika - Nairobi CBD2 Latema SACCO buses, Thika Road corridor
KDM 339KMakongeni - CBDApprovedReady
KDM 346KMakongeni - CBDApprovedReady
See it in action

Transit media, end-to-end.

Watch how MatMarket takes a campaign from route selection through screen delivery in one measured workflow.

How it works

From booking to screen delivery in four steps.

Advertisers plan, pay, submit creative, and track screen delivery from one workspace.

01

Plan by corridor

Choose routes, dates, and media type. Morning and evening sessions are included automatically.

02

Pay before review

Campaigns enter review only after payment clears, so your next step is always clear.

03

Approve the creative

Your uploaded ad is checked against campaign requirements before it is scheduled.

04

Sync to screens

Approved campaigns are scheduled to verified screens and reported back through play logs.

Every screen must be approved and paired before it can deliver paid media.
Route intelligence

Plan campaigns by corridor, not by guesswork.

The current pilot is focused on two Latema SACCO buses running Makongeni, Thika to Nairobi CBD.

Makongeni, Thika - Nairobi CBD

Makongeni residents, Thika Road commuters, CBD workers, traders, and students.

15.5K daily passengers 2 pilot buses
Morning Session: 6AM - 10AM Evening Session: 4PM - 9PM
Product surface

Advertiser tools for route-based campaigns.

Plan the route, use the included morning and evening sessions, upload a creative, and keep the campaign moving through payment, review, and delivery.

Advertisers buy route context

Campaigns are planned by route, included sessions, media capability, budget, and creative status.

Quality gates stay clear

Paid creatives enter review queues with duration gates and clear rejection feedback.

Two sessions fit the pilot

Morning and evening delivery windows keep guaranteed plays realistic across the two Latema buses.

Verified screens only

Playback devices must bind to approved matatus before syncing playlists or sending play logs.

Reporting is delivery-oriented

Dashboards show plays, completion, route mix, payment state, and review readiness.

Mobile-first booking

The advertiser workspace stays usable from quick phone checks through laptop demos.

Pilot pricing

Pay once. Go live when approved.

Campaigns are prepaid by design - creative review only begins after payment clears.

Route Trial

KES 2,500/week
  • 1-week pilot campaign
  • 5 plays/day guaranteed
  • 2 morning + 3 evening plays
  • For first-time advertisers

700-1,200 estimated passenger views/week

View pricing

Route Starter

KES 5,000/week
  • 1-week pilot campaign
  • 10 plays/day guaranteed
  • 5 morning + 5 evening plays
  • 30s screen creative

1,400-2,400 estimated passenger views/week

View pricing

Passenger view estimates vary by trip occupancy, traffic, and route activity.

Real workflows

Built around advertiser campaign decisions.

Every public workflow is focused on buying media, submitting creative, and understanding delivery.

For advertisers

Select a route, set your dates, upload a creative, and pay. Your campaign enters review the moment payment clears.

Clear campaign status

See whether your campaign is unpaid, pending review, approved, active, or needs attention without chasing updates manually.

Pilot-ready booking

Starter and Boost packages stay aligned to the two Latema buses, with morning and evening play guarantees that keep delivery realistic.

Get started

Start with the Latema pilot route.

Book Makongeni, Thika to Nairobi CBD, submit your creative, and go live after payment and review. MatMarket handles scheduling and delivery reporting end-to-end.